The pros and cons of your own parents

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The pros and cons of your own parents

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I think it's important to step away from your childhood and say: What were the really good things that my parents taught me? What were the things that my parents that weren't so great with me? I think, as a parent, if you are really honest with yourself, you'll look back and find things that were incredible and made you who you are today. There were probably things that they didn't do or did that also makes you who you are today. I think, if you can do it, you take the good things, and try not to take the bad things. Some of them are just in you and you have to recognize that and not do them. I think if you can take the good things that your parents taught you and use those on your kids. Understand your skillset. Everybody has a different skillset. You are not exactly like your parents were. Take all the things that are good and be patient, be understanding. The most important thing for a parent is to take a breath, slow down, take a moment before you react.

See Neil Tardio's video on The pros and cons of your own parents...

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Neil Tardio

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Neil Tardio is a Los Angeles based director whose work spans across commercials, music videos, television/web series, and screenwriting.  He has won numerous awards including four Cannes Lions, four Clios, two London Art Directors Awards, 12 Addys, and 30 Tellys, exceeding more than 100 honors. His spot "Joint Man", for A Partnership with a Drug Free America, was nominated for an Emmy.

After graduating from Boston University, Tardio began his career as an agency producer and writer for such agencies as Saatchi & Saatchi and DDB/Chicago before launching into a full time directing career. Tardio’s first assignment as a director was to create the 1992 Peabody Award winning “Rock The Vote” special for Madonna.

Tardio went on to direct 32 episodes of a children’s sports program called PE TV, which aired on channel 1, and then ESPN.  He co-created and directed the web series, Lifeisode.   Tardio has directed music videos for numerous acts, most notably for The Red Hot Chili Peppers and Queen Latifia.  His original screenplay, Son of Santa, was sold to United Artists and he is currently writing a television series with Mitch Hurwitz. Tardio is attached to direct the feature film ShortCut Man based on the critically acclaimed novel by  P.G. Sturges.  

Tardio’s work packs the double whammy - funny and award winning. Now at Third Street Mining Company, his work exhibits realistic characters, witty style, and an attention to detail that exemplifies the highest standard of commercial work. He recently finished major successful campaigns for ESPN, Coke, AT&T, Volkswagen, Virgin, Budweiser, and Burger King to name a few.

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